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Chick-fil-A Celebrates Diversity With New Kids Meal Toys

Chick-fil-A is partnering with the DC-based woman-owned minority-founded Upbounders® to include a selection of thoughtfully made analog toys in every kid's meal.

The selection of puzzles and games now available are uniquely reflective of the communities they serve. The hand-illustrated artwork showcases scenes that are familiar to the urban and suburban neighborhoods Chick-fil-A restaurants serves - with images of barbershops, public parks, amusements, and music entertainment. 


Upbounders® Toys Now Available in

Chick-fil-A Kids Meals Across the United States

Enter for a Chance to Win Your Favorite Joyfully Diverse Toy Bundle

Washington, D.C. (May 31, 2023)—Upbounders®, an elevated toy brand using diverse imagery to encourage conscious bonding between toddlers and their caretakers, will be making Chick-fil-A kids meals extra special this spring. Consumers will be able to find miniature versions of Upbounders® delightful toys in every Chick-fil-A kids meal at restaurants across the country starting today through June 17th, 2023. The brand is also including a chance to win your favorite full-size version of an Upbounders® toy bundle by visiting

“I am thrilled for kids and parents, who may not know about Upbounders® yet, to enjoy our meaningful play solutions from the child’s wondrous point of view,” said Kemi Tignor, founder of Upbounders®️. “Our mission is to get people to pause and delight in the joyfully diverse world we live in.”


Upbounders®️ has a range of products that celebrate belonging and self-expression through play. Using highly-recognizable scenes, the brand’s original artwork depicts the real-life, joyful world we live in. The world belongs to kids and they need to feel that they belong in the world. From award-winning puzzles to board games to flash cards, Upbounders®️ is a small woman-owned Minority Business Enterprise for kids ages 6 and under.

Products can be found online at Amazon and at major retailers like Target, Nordstrom, and Kohl’s as well as local shops.

For additional information, visit Upbounders.comand join the conversation on Instagram.



About Upbounders

At Upbounders®, we understand that no gifting moment should come and go without an opportunity to share items with a child that reflect who they are. Guided and founded by a mother’s knowing sensibilities, Upbounders® was created so that all kids feel a sense of belonging and can play with toys that reflect what’s special about the joyfully diverse world they experience every day. Our award-winning puzzles and games are printed on FSC® certified paper which is sourced in an environmentally friendly, socially responsible, and economically viable manner. For additional information, visit For a chance to win your favorite Upbounders® toy bundle, visit


  1. i gotta admit i was never a chick fil a fan but they are really trying to do better!

  2. since I live in Canada new been to one, the toys would be great though

  3. Chic fil a has been doing a lot. Upbounders looks like a good toy option

  4. Chic fil a has been doing a lot. Upbounders look like good games

  5. This would be great to stop in to grab some food before hitting the road for vacation. The kids would have something new to keep them occupied.


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